Saturday, February 26, 2011

QR Code – A Future Code for Mobile Marketing

Hello Readers!

Today I found an interesting article that I wanna share to everyone. I think many of you have heard or seen QR code and some of them know what it is but the others may not know what it is for. So this post will be talking about what QR Code is and why it is becoming popular.

QR Code is the abbreviation for Quick Response Code. It’s a specific matrix barcode or two-dimension barcode. Do you know what it looks like? Her

e, it looks like this.

Now you already know what it looks like. So let’s talk about how QR Code works. First of all, you need to have a QR Code Reader app installed on your smartphone (You can download it for free on Apple App Store or Droid Market). Then, and internet connect

ion (3G, 4G or Wi-Fi). When you have those already, just open the QR Code Reader app and scan QR Codes using phone camera and you’ll see what’s going on. If you are not sure how to do it, just watch this clip.

Now some of you might have a question what benefits of this. Let’s think about it just a second.

Okay, it’s a new way to promote products or services through mobile phone or smartphone. As you know there are a lot of people using smartphone such as iPhone or HTC or Samsung Galaxy X. When they are interested in something they are able to get information right away by scanning QR Code using phone camera.

Also, if some companies have long website and they can’t put their website on products so this code would be very useful.

Big companies such as Nike, Pepsi, Gucci and Target are already using QR Codes. Now it’s time to have your own QR Code!!!

Friday, February 25, 2011

Introductory Post

Welcome all readers!!!


We are a team of students at Pacific Lutheran University. This is the first time using blog site so we’re kinda feel a bit excited. Honestly telling the truth, we have never thought about writing a blog before. But now, when the time has come (when you’re taking e-marketing course), our first blog is born (because it’s a project we need to do). After discussed with the team, we have decided to focus our blog on mobile marketing and technology. We hope you enjoy our blog. Also your comment and response are always welcomed!!!

Tuesday, February 22, 2011